Word forms: 3rd person singular present tense hypes, present participle hyping, past tense, past participle hyped
1N-UNCOUNT 天花乱坠的广告宣传;炒作Hype is the use of a lot of publicity and advertising to make people interested in something such as a product. 天花乱坠的广告宣传;炒作 [disapproval]
We are certainly seeing a lot of hype by some companies.
我们无疑已经看到来自一些公司的大肆宣传。
My products aren't based on advertising hype, they sell by word of mouth.
(informal) ADJECTIVE | VERB + HYPE | HYPE + VERB | PREPOSITIONADJECTIVE➤media媒體的炒作▸➤marketing誇大其詞的促銷宣傳▸➤pre-fight, pre-game, pre-match, pre-season, etc.戰前、賽前、賽季前等的大肆宣傳VERB + HYPE➤live up to名副其實◇The movie failed to live up to all the hype.這部電影被吹上了天,其實盛名難副。➤get得到大肆宣傳◇This new game is getting plenty of hype.新遊戲正被大肆炒作。➤believe相信廣告宣傳HYPE + VERB➤surround sth圍繞⋯的大肆宣傳◇the hype surrounding her latest book圍繞她的新書所作的大肆宣傳PREPOSITION➤hype about關於⋯的炒作◇I don't believe all the hype about how good the French team will be this season.那些吹噓法國隊在本賽季將會如何出色的宣傳,我不相信。