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BNC: 9604 COCA: 11458
ploy
plɔɪ plɔɪ
Word forms: plural ploys
N-COUNT [oft adjective NOUN, NOUN to-infinitive] 计策;计谋;手段 A ploy is a way of behaving that someone plans carefully and secretly in order to gain an advantage for themselves. 计策;计谋;手段 [Also + of]
  • Christmas should be a time of excitement and wonder, not a cynical marketing ploy.

    圣诞节应该是兴奋和美妙的时刻,而不该是一种肆无忌惮的营销策略。

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BNC: 9604 COCA: 11458
ploy

noun

ADJECTIVE | VERB + PLOY | PLOY + VERB | PREPOSITION ADJECTIVEclever, effective, good巧妙的手法;有用的策略deliberate, tactical盤算周到的計策;手段高明的策略favourite/favorite, old慣用的手法cynical玩世不恭的伎倆advertising, marketing, sales廣告/營銷/銷售策略political政治伎倆VERB + PLOYresort to, try訴諸⋯計謀;採取⋯策略devise制訂策略She devised a clever ploy to hold off her opponents.她耍了個花招拖住了對手。PLOY + VERBwork策略行之有效PREPOSITIONploy for為了⋯的策略a ploy for deflecting criticism轉移批評的策略
BNC: 9604 COCA: 11458
ploy noun
tactic
BNC: 9604 COCA: 11458

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