N-VAR 线下促销;非大众媒体促销Below-the-line promotion is the use of promotional methods that can be controlled by the company selling the goods or service, such as in-store offers and direct selling. 线下促销;非大众媒体促销
The advertising campaign will be supported by a PR and below-the-line promotion.
广告宣传活动将采取公关和线下促销的形式。
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