1N-UNCOUNT (與影片、運動隊、流行樂隊等相關的)附帶商品,文化衍生品Merchandising consists of goods such as toys and clothes that are linked with something such as a film, sports team, or pop group. (與影片、運動隊、流行樂隊等相關的)附帶商品,文化衍生品
We are selling the full range of World Cup merchandising.
我們出售世界杯的所有紀念商品。
The club says it will make increasing amounts from merchandising.
2N-UNCOUNT 推銷;商品拓銷;銷售規劃Merchandising is used to refer to the way shops and businesses organize the sale of their products, for example the way they are displayed and the prices that are chosen. 推銷;商品拓銷;銷售規劃 [mainly US, business]
Company executives say revamped merchandising should help Macy's earnings to grow.